On Friday, Apple’s shares closed 3.86 lower.
The background.
According to the market regulator, Apple did not allow dating app developers to use any other payment systems. They were told only to use Apple’s payment method. Commissions of 15%- 30% were charged by Apple for the use of its system.
Apple was forced to make changes to its policies because of the penalty payments. The sum of all penalty payments came in at 50 million euros before the company agreed to allow other payment methods despite going through court appeals.
Apple will still charge commission on sales made outside of the company’s in-app payment system, but at a reduced rate.

Official comments.
“We want everyone to be able to reap the benefits of the digital economy, and Apple avoided that responsibility, and abused its dominant position vis–vis dating-app providers,” said the Chairman of the Board of ACM. Apple’s conditions are in line with European and Dutch competition rules.
Some of the changes are not in the best interests of our users, according to the update. Apple is committed to constructive engagement with regulators, so we are making more changes at their request. We disagree with the original order and are appealing.
Wall Street’s take
Laura Martin has a Buy rating and a price target of $170 on Apple, she has a bullish stance on the company.
Martin said, “We believe the right way to value AAPL is based on the lifetime value per user and that the M1 and M2 chips allow it to integrate its hardware across devices and to innovate its software features faster.” Both lock consumers in, making it harder to leave the platform.
There are 21 Buys and 6 Holds in the consensus among analysts. The average Apple stock forecast price implies a 36.53% upside potential. Over the past year, the shares have gained.
The investors are still positive.
With 1.6% of investors maintaining portfolios on TipRanks increasing their exposure to AAPL stock over the past 30 days, the tool shows that investors currently have a positive stance on Apple.
The bottom-line is what it is.

Apple is hovering near its 52 week low price, high analyst ratings, and dominant position, which indicates optimism. As a result, investors are building a position in Apple at the current level, considering it to be an attractive buying opportunity.
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